A true beauty treatment created with selected raw materials and certified organic natural extracts, produced entirely in Italy to offer the quality and safety of Made in Italy.

Hue colors 100 ml.

From nature everything that nature makes available to us. 

Principles of natu- ral derivation. In addition to Keratin and Passion Fruit, also Aloe Vera, Argan and Jojoba Oil. These natural elements perform a triple action: regenerating, moisturizing, strengthening, creating the best distinctive result. 

Color as light, hair new.


✅ With antibacterial active. 
✅ Respect for the skin thanks to the exclusive patent with dermoprotective and moisturizing action, an exclusive formulation that includes a composition of fruit acids. 
✅ Intense color with light effect thanks to the highest quality micro pigments. 
✅ Uniform and long-lasting result.
✅ Restructuring and fortifying action with organic argan oil (Cosmos certified), kera- tin and passion fruit.
✅ Low ammonia content, in balanced quantity for nuance. 
✅ 100% coverage of gray hair.
✅ Simple, effective and practical use.
✅ Totally recyclable pack.
✅ Efficient dynamic for intelligent and effective stock and warehouse management.

Cream activator 1000 ml.

Its formulation with ingredients of natural origin is enhanced with emol- lient and conditioning substances to protect skin and hair.

The innovative creamy conditioning oxygen simplify the application of colour and improves the result, enhancing an extraordinary glowing.

Colouring expand in its full strenght!